“Ouri /우리 oo-ree/ means us, our, we in Korean language. We developed our brand around this idea of collectivism and love of community that we hope to spread through the medium of jewelry.”
— Chera Kim, CEO at Ouri Fine Jewelry Design
“Designing with you and your needs in mind.”
Welcome to Ouri Fine Jewelry Design Ltd.!
My name is Chera Kim, CEO and Creative Director at Ouri. Ouri was born out of my passion for jewelry design, as well as my desire to create small but meaningful treasures of our lives. Ouri started as a graduation project during my Jewelry Arts and Design program at VCC, where we were tasked with creating business cards, a mock-website, and demo-launching our brand online. And next thing you know, I legally incorporated and officially launched Ouri Fine before I graduated. Since then, Ouri has quickly become my life, my identity, and my way of exploring my ‘purpose of existence’.
Coming from Psychology background, I was initially drawn to jewelry design as a means of expression and self-discovery. With the help of my education in gemmology and jewelry design, I created a brand that focuses on intimate designing and consultation processes, as well as partnering with like-minded contractors and gem dealers from all over the world.
The word 'Ouri' comes from the Korean language, meaning 'us', 'our', or 'ours'. As a Korean-Canadian, I wanted to incorporate my heritage into my brand, and 'Ouri' seemed like the perfect fit. ‘Ouri’ is a word that convey a sense of closeness and endearment, something that I believe is important in the relationship between a person and their jewelry.
Ouri’s first collection was a grad exhibition, called 'Neurodivergence and Sensitivities as Identities', which was inspired by my desire to raise awareness about HSP, a condition that falls under the neurodivergence spectrum. The collection consisted of five senses (touch, smell, sight, hearing, and taste) I designed and made into five pieces of jewelry. Through the medium of jewelry, I wanted to create representations of ourselves with symbolic pieces of jewelry, and help reconstruct the social stigma around sensitivities and encourage people to embrace their unique identities.
At Ouri, we take great pride in the care and attention we give to each and every piece of jewelry we create. Whether it's an engagement or wedding ring that you will wear every day for the rest of your life, or a unique piece for a special occasion, we strive to ensure that every detail is perfect. Our commitment to quality and customer care is unmatched. Staying small as a team with intimate working processes allow us to maintain and provide the most private and the highest customer care experience to our clients.
Thank you for joining us on this journey. Ouri is more than just a brand; it's a community of people expressing themselves through the medium of jewelry. We are excited to continue growing and creating forever cherished objects that will become heirlooms for your family.
Sincerely,
Chera Kim, CEO / Creative Director at Ouri Fine Jewelry Design Ltd.
Our Services
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in-house designer consultation, custom gem cutting/sourcing, expert production teams, to legal appraisals, all for your custom jewelry goals.
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All Ouri fine jewelries are created to last, and therefore they are recommended to be taken in by our production house for free annual cleaning and inspection regularly. Repairs on damaged pieces can be operated with a small charge, depending on the circumstances.
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Heirloom fine jewelries can be remade into something you want to cherish in your way, while maintaining the essence of who and where they are from. This can be a small repair job or a full face-lift.
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Shop our Made to Order items on our website of our live inventory
Contact Us
Start your journey in designing the ring of your dreams with us. Questions and concerns, we are here to answer your jewelry wonders. We will reach out to you as soon as we receive your email!
Follow Our Journey
